Yelp is an online review platform for businesses that was established in July 2004. It is a huge platform used by both entrepreneurs and consumers today. At the start, Yelp was designed as a huge referral network operating on the web. Now, it has become a large and reliable brand.

But why get my business on Yelp?

As the World Wide Web grows important, your business should have as much presence as possible. This is where Yelp shines the best. It allows entrepreneurs to feature their businesses. As a well-established platform and directory, it provides information to many kinds of businesses from different types of industries. Furthermore, Yelp is a huge directory that allows consumers to search for any business they want based on various parameters like service, location, industry, and more.

Yelp is also a great tool to influence your consumers and sway their decisions. How is this possible? It is through the business reviews and ratings found on Yelp. The reviews and ratings were given by consumers and features their experiences and opinions on those they have made business with. By reading reviews on Yelp or checking out the ratings of certain businesses, it is easy for consumers to make decisions based on the information they come across on Yelp. This can build trust and influence their decision. Most of all, building relationships with customers and improving reputation is easy to do with Yelp.

Knowing these benefits, you should dwell on the question – how to get my business on Yelp?

HOW DO I GET MY BUSINESS ON YELP?

There are two possible ways to answer your question – how do I get my business on Yelp? It is either to claim your business or to create a business page.

HOW TO CLAIM OR CREATE A YELP PAGE?

Step 1: Go online and go to Yelp for Business.

Step 2: Go to biz.yelp.com/claim.

Step 3: Search for the business name. If it appears, claim it and if not, click, “Add to Yelp for Free.”

Step 4: Fill out all the basic business details.

Step 5: Create a free Yelp Business User account. Use an email address that you regularly use.

Step 6: Verify your account. You can verify it either via email, text, or call. 

So how do I get my business listed on Yelp? Simple, just follow the six easy steps we have mentioned above. Still, you can do more to build a strong business profile on Yelp. Here are the things you should consider:

• Fully update your basic business information – if you claimed your business page, then make sure all business information is correct and to date. If you created it manually, then provide all the necessary details. Add your complete address, phone number, website, and social profiles. Include the business hours, mode of payment, and other necessary information your customers might need.
• Create an informative bio and profile – give your prospective customers the opportunity to get to know you better. Write a comprehensive bio of your business. Feature your specialties, share your business history, and introduce yourself or your manager. You can also add information about your business philosophy, vision, and goals. You can even write a piece on how you provide solutions to your customers’ problems. 
• Add photos – your customers would love to see photos on your Yelp business page. Photos will bring your business and listing to life. Add at least ten photos and these photos should showcase your products and services. You can also add photos showcasing your shop, your staff, and your happy customers. You can even add fun images of your business or anything that is unique or worth showing off. Make sure to add high-quality photos for vibrant photos will immediately grab the attention of users.
• Add great customer reviews – you are in Yelp because you want Yelp reviews. After all, you want your target customers to check out your business’ ratings and reviews. Unfortunately, you cannot ask Yelp to get customer reviews for you. Therefore, you need to do it yourself. Contact your previous customers and ask them to provide a Yelp review. Or you can ask your customers to review your Yelp page after providing your service.
• Respond to your reviews – whenever your page receives a review, good or bad, you should write feedback. A short response and thank you for a positive review are appreciated much by the author. Responding to negative reviews will show that the business is responsible and cares for customers.
• Utilize Yelp’s tools – Yelp has several business tools that can help businesses. Businesses can boost visibility with built-in advertising tools. There are analytic tools to track metrics. If you want to know how to get my Yelp review recommended, then the analytics might have the answer for you. If you also want to know how do I find my reviews on Yelp, there’s the “About Me” tab.
• Promote your Yelp profile – spreading awareness is a quick and easy way to promote your Yelp profile. You can use various online and traditional mediums for sharing your Yelp profile. For instance, you can add a link of it to your social media pages or websites. When sending emails to customers, you can add the link to the signature. You can also add links to business cards, billboards, and other traditional advertising media. Furthermore, spreading awareness can encourage reviews and allow the profile to generate more reviews organically.
• Be active in monitoring your Yelp page – always check your Yelp profile for messages and reviews from customers. Stay active in engaging customers, responding to reviews, and adding photos to your page. Users would appreciate it if the Yelp profile is always up to date and is active.

CONCLUSION

How to get my business listed on Yelp is a normal thing for a business owner. It all stems from the fact that Yelp is a well-known platform that reaches out a very broad audience that businesses can easily tap in. Moreover, businesses can achieve their goals by building a strong Yelp presence. Therefore, if your business is still not on Yelp, it is about time to build your page before you get left behind by your competition.